Meta (Facebook) Ads Management
We pride ourselves on our results-driven Meta Ads Management approach. We strive to get you results, fast, so we focus heavily on data analysis and optimisation to help you achieve your goals. All our Meta Ads Management options include Facebook ads and Instagram Ads.
Adaptable
The key to success with Meta Ads is constant monitoring and adapting to performance. Combined with our analysis and optimisation, we take a proactive approach to ensure your ads are constantly updated and refreshed, so your audience doesn’t get tired of seeing the same ad all the time.
Affordable
Meta Ads are extremely affordable for all sized businesses. We’ll tailor a strategy for you based on your budget, and we’ll be honest with you about what you can expect. Our Meta Ads management fees are very competitive.
Results-Driven
Our goal is ensuring your goals are achieved. We constantly monitor your campaigns and assess their effectiveness against your goals. If things aren't tracking in the right direction, we'll be the first to highlight this and suggest an alternative approach to get things back on course.
Local
Our team are 100% Australian locals. We understand your business and the landscape in which it operates. We are based in Canberra, but service the whole of Australia. Our team is just a quick phone call or email away.
The PupDigital Difference
We’re a small family owned agency based in Canberra. We’re not here to be the biggest or fastest growing agency. Our purpose is to work closely with our clients, build long term relationships and make a difference in the businesses we work with.
Our staff are not overwhelmed with hundreds of clients, just a small handful to ensure each and every client gets the best attention possible. We maintain low overheads allowing us to pass on the savings in our low management fees.
Our Meta Ads Management service is personal, professional and tailored to your needs. All our Meta Ads management packages include Facebook Ads and Instagram Ads management.
Do You Need
Professional Meta Ads Management?
Meta ads are a popular tool for many small and medium-sized businesses as they are a very cost-effective way of marketing.
Meta Ads have a variety of campaign types which means you need to have a holistic strategy and ensure that you utilise the right campaign type for your goals. This is where our expertise lies.
At PupDigital, we tailor each and every strategy based on your unique business. We take into consideration your business life cycle, the assets you have available, your contribution and time, your products and services and your business model, competitors and industry. All these elements will impact the strategy we develop and the campaigns we run.
Meta Ads is constantly evolving. Meta is constantly releasing new campaign types and features to help improve the advertising experience. Ensuring you work with a professional team will help you get the most of the new features. We'll be able to implement new features based on their suitability and applicability to your unique business needs.
The great thing with Meta Ads is that the range of campaign types and formats available are well suited to different stages of your sales funnel.
Early on in the funnel, the top of the funnel, your main focus is on awareness and engagement. In the middle of the funnel, your main focus is to start generating leads or purchase intent. At the bottom of the funnel, your primary focus is to convert your leads or obtain purchases. All of these objectives can be achieved through a range of Facebook ad campaigns.
We find the best success from Meta Ads comes from having a multi-campaign approach so that you are simultaneously working on multiple stages of your sales funnel. In the last year, Meta has also released Advantage+ campaigns that are highly suited to e-commerce stores and is generating exceptional results for our e-commerce clients. Their other Advantage+ features are now featuring in Ad Manager accounts and their suitability is tested on a case by case basis.
Our team are experts at creating a combination of campaigns that will achieve your goals.
Common Questions
Let's Look At Some Of Our Recent Meta Ads Results
Most of the clients below have been on board with us for over 12 months.
Natty & Polly -
Ecommerce
One of our longest retained clients, Natty & Polly runs an ecommerce store selling a huge range of wallpapers. A full-full campaign strategy forms the basis of our Meta Ads campaigns across Facebook and Instagram, targeting top of funnel and bottom of funnel audiences with a combination of frequently updated creating and dynamic product ads. We focus on driving ROI and achieve strong ROAS for the client.
23.53
ROAS from Meta Ads Campaigns in the last 30 days from our Meta Ads Management
Little Snapbacks - Ecommerce
We continue to support Little Snapbacks through their seasonal sales periods adapting our campaign strategy based on current best practices and new features, technological advancements and learnings from past performance. We ran a campaign for the Christmas shopping period utilising Meta's Advantage+ audiences, flexible ad formats and retargeting to custom audiences to achieve a strong result.
10.00
ROAS for Christmas 2024 Meta Ads Campaign
Christian College - Melbourne
We currently manage a Meta Ads campaign strategy for a Melbourne Based Christian College. The objectives of the campaign are to drive awareness and new enrolments to the school. We are running multiple campaigns spanning top of funnel awareness as well as bottom of funnel school tour bookings. We are achieving strong results across all campaigns driving almost 4,000 new web visits and 160 conversion events in the last 30 days.
13%
Conversion rate for tour booking conversion campaign in the last 30 days of Meta Ads Management.
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