Landing pages are a key part of any successful online marketing strategy. The aim of a landing page is, as the name suggests, to provide a landing point for potential customers.
Google Ads is constantly evolving. Google is working tirelessly behind the scenes to improve the Google Ads experience. This month, they’ve released four new search
If you’re not yet making use of Facebook Advertising, now is the time to start. There is still plenty of room for new businesses to enter this arena and start scaling their operations.
There are A LOT of features in Google Analytics and it can seem very overwhelming. So I’m going to break it down the most important metrics that can help you improve your sales and online conversion rates.
Thinking about starting a Google Ads Search Network campaign? There’s a lot more involved than thinking of some keywords and some ads and pressing “enable”. If you want to build a successful Google Ads campaign, follow these steps to get a better understanding of the platform, set the right foundation for the campaigns and build a campaign to best practice. I’ll show you the key things you need to consider and implement in order to get a good start to your campaign.
Choosing between Adwords vs. Facebook is ultimately dependant on your business model, your marketing plan and your goals. Consider what you want to achieve, and then formulate an advertising strategy that can achieve each of your goals.